Press Release

New York, NY – March 1, 2022 – Publicis Sapient, a digital business transformation company, today announced its acceptance into the MACH Alliance, where it will spearhead innovation and help to implement API-first solutions to ensure that organizations across all industries succeed in an ever-changing digital world. The MACH Alliance is an independent, not-for-profit organization dedicated to advocating for open, best of breed technology ecosystems for enterprises.

Publicis Sapient has substantial experience helping clients transform their digital offerings, which will be enhanced through its membership of the MACH Alliance and the access it provides to likeminded experts around the globe. In fact, $4 of every $10 of all North American online retail revenue runs through platforms that were designed, built, or supported by Publicis Sapient, and there was a 230% average increase in revenue during Q2 2020 - at the onset of Covid - from commerce experiences whose platforms were also designed by the digital consultancy.

As part of the MACH Alliance, Publicis Sapient will share its technical know-how to drive MACH led solutions, help develop best practices that accelerate the velocity of new MACH deployments for clients, support in creating and publishing technical documentation and blueprints that demonstrate how clients are adopting and integrating MACH technologies, and more.

“Entering the MACH Alliance is an exciting next phase for us and a natural progression of the digital business transformation that we’ve been delivering to our clients for years,” said Jon Panella, Group Vice President - Global Commerce Practice at Publicis Sapient. “Publicis Sapient has extensive experience in deploying solutions for clients centered around MACH architecture. We are at the forefront of the innovation happening in the marketplace and working within the MACH Alliance will further provide meaningful value to our clients.”

“We are excited to officially welcome Publicis Sapient into the MACH Alliance,” said Sonja Keerl, President of MACH Alliance. “With their industry leadership in the composable technology ecosystem, Publicis Sapient has already been adopting and driving MACH capabilities for quite some time for clients underpinned with MACH members like Contentstack, Commercetools, Contentful, Cloudinary, VTEX, Fluent, Amplience, and Algolia. They are squarely positioned as experts when it comes to composable solutions and the MACH ecosystem all together."

“As retailers grapple with digital transformation, modern composable architecture are an essential tool to accelerate time-to-value and enable new innovative products, services, and customer experiences,” added Hilding Anderson, Vice President, Head of Retail Strategy, North America at Publicis Sapient.

About Publicis Sapient

Publicis Sapient is a digital business transformation company. We partner with global organizations to help them create and sustain competitive advantage in a world that is increasingly digital. We operate through our expert SPEED capabilities: Strategy and Consulting, Product, Experience, Engineering and Data, which combined with our culture of curiosity and deep industry knowledge, enables us to deliver meaningful impact to our clients’ businesses through reimagining the products and experiences their customers truly value. Our agile, data-driven approach equips our clients’ businesses for change, making digital the core of how they think and what they do. Publicis Sapient is the digital business transformation hub of Publicis Groupe with 20,000 people and over 50 offices worldwide. For more information, visit publicissapient.com.