The Rise of Microsoft Copilot
In March 2023, Microsoft announced Copilot, introducing advanced AI tools to boost user productivity across Microsoft 365 applications like Outlook, Teams, and Word. Several months later, they expanded Copilot’s capabilities to include Dynamics 365 apps like Sales, Customer Service, and Finance and Operations. The goal was to bring native AI functionality to support users in their specific lines of business.
Today, Copilot is a familiar tool for many organizations worldwide. It delivers tangible ROI, saving users, depending on their role, up to several hours daily by automating tasks like gathering and analyzing information and preparing collateral.
Importantly, Copilot is not a single product—it’s a collection of AI capabilities grouped under the Copilot umbrella. Microsoft has created a base set of AI tools and integration points, leaving it to each product team to implement them within their own products.